Alan Fletcher 50 years of graphic work (and play).
I visited the Cube gallery in Manchester to see this
exhibition and i was surprised by the shear volume
of work that Fletcher has produced. He is a founding
member of D&AD and one of this countries fathers
of modern graphic design. I have catalogued his
work photographically and here are some of my
examples of the photomontages that i have produced
from the visit.
The examples above show the wide range of work covered
by Fletcher earlier in his career Working with Crosby, Forbes
and Gill. You can clearly see the range of styles used here
from pastiche and parody through to bold playful type.
!n 1972 in collaboration with five other designers the iconic
Pentagram was formed from Fletcher stumbling across it
in a witchcraft book and the five pointed shape symbolised
their collaboration. They had a multi disciplinary approach
one that was to prove very successful and is very much apart
of today's design world.
Here are many examples of the variety of work Fletcher
has produced since the early 1960's
Some examples of one major client Pirelli.
Optimist/pessimist is a theme he used and here are
some examples he produced using found ephemera.
The use of collage in the following sequence reminds me of
the dadaists of the early 1920's.
His visual curiosity has evolved with him since his education
in the 1950's as his themes have developed through the
passing years.
Although it was not possible in the time space to document
all of Fletcher's work i have shown examples mainly of the
work that appeals to me. I must add that his enthuisiasm
for his profession was undoubtable thoroughly enjoyable
to view his ability to relate graphic design to real life is
unquestionable.
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